Leading Manchester digital media training provider The White Room and apprenticeship specialists Damar Training have teamed up to improve the apprenticeship offer for GM businesses that work in or with digital media.
The White Room team are an innovative and experienced digital training company; the tie-up with Damar will allow them to support the delivery of advanced and higher level apprenticeships for people working in social, creative and digital media.
With the region’s digital economy growing strongly, businesses are finding it difficult to recruit staff with the right skills and many organisations are also looking to develop the skills of existing staff. The partnership enables The White Room and Damar to address both of these challenges.
Damar was recently named Training Provider of the Year at the Manchester Skills for Business Awards and are specialists in business skills apprenticeships – areas such as administration, team leading and accountancy. These skills are also needed within the digital economy and so the partnership gives employers access to the full breadth of apprenticeship support for the digital economy.
Andy Lovatt, Managing Director of The White Room commented:
“The partnership with Damar allows us to grow our creative and digital apprenticeships across the region and beyond. We have always delivered cutting edge industry skills for the creative and digital industry, as that industry grows we can now offer a greater range of apprentice training. As the digital revolution impacts on the wider economy, the demand for digital skills will grow ever stronger, this partnership allows us to support that growth and provide opportunities for the next generation of creative and digital talent.”
Jonathan Bourne, Managing Director of Damar, added:
“We are delighted to be working with Andy and his team at The White Room. Employers and apprentices get the best outcomes when they work with training providers who really understand their sector. Our partnership gives employers both the detailed sector expertise and breadth of offer that they need in order to have really successful apprenticeship programmes that create real value.”